Differences
between Joy & Paine Productions and Imperfect JOY®

Differences
between Joy & Paine Productions and Imperfect JOY®

Mission

To share compelling, emotional stories that move and inspire audiences to take action towards a better world by supporting social enterprises that are actively making a difference to improve the lives of individuals, families, and communities.

Mission

To cultivate compassion, kindness, and connectedness by sharing stories of resilience in a way that is vulnerable, authentic, and relatable.

Story Selection

These films are commissioned by social enterprises who come to us to create materials for their marketing &/or fundraising. The common thread among the organizations that we work with is that they usually have a humanitarian message with a passion for bringing light into other people’s lives. 

Story Selection

Each series only has 8-10 stories. Our current season is focused on pediatric illness. Families or individuals are selected by our Advisory Board for their strong desire to make a difference by sharing their voice, a unique story, a resilient character, and their ability to effectively communicate both the struggles and the joy they face.

Content

Their marketing teams play a key role in determining what the story will be about and and how we will represent it. These films are meant to be used as a tool to communicate the organization’s mission through “why” stories &/or impact films. The deliverable is usually a film 3-10 minutes in length and may include short reels or sneak peeks for the organization to use as part of a social media campaign. 

Content

These are more of documentary-style, resulting in a finished film of about 20-30 minutes along with a significant amount of behind-the-scenes content we will use for the Imperfect JOY® Instagram page and blog. We often use conversational interview styles paired with day-in-the-life production days to capture life exactly as it is for these families. A key component of each episode for the pediatric illness series is to depict the village of support that lifts them up in times of struggle. Additionally, we will have a companion podcast for long-form conversations.

Organizations are the Co-Producers

Their marketing teams play a key role in determining what the story will be about and and how we will represent it.

Families are the Co-Producers

The only other person making decisions on the content of the story is the family. They walk through the process with us from storyfinding through post-production to make sure the film accurately depicts their journey, unhindered by anyone else’s motives or intentions.

Funding

The organizations that commission us for these films provide the funding for pre-production through post-production. They DO NOT include any distribution budgets (see below).

Funding

We are working alongside a nonprofit called Entertainment 2 Affect Change to raise the funds to support this project in its entirety. Funds will come from donations and grants, and we will have “Red Carpet” fundraising events for the premiere of each film that may include sponsorship package opportunities. 

Distribution

As part of the process of creating a film for an organization we help them to determine effective ways to utilize their film. Once the post-production is complete, distribution is handled entirely by the organization’s marketing team.

Distribution

We are handling all aspects of distribution. Our main focus is on having the right people see it to make an impact in the area of focus for each series – for example, for the pediatric illness series, one population we want to reach is medical staff to help them be more empathetic toward families after seeing first-hand what it is like to care for these kiddos and fight through the struggles.

Additionally, we have strategic partners and raving fans who will share on social media to reach a broad audience organically. We will submit these films to film festivals and we already have one committed distributor who will make the films accessible on smart tv’s and mobile devices through their streaming app.

View Website

Mission

To share compelling, emotional stories that move and inspire audiences to take action towards a better world by supporting social enterprises that are actively making a difference to improve the lives of individuals, families, and communities.

Story Selection

These films are commissioned by social enterprises who come to us to create materials for their marketing &/or fundraising. The common thread among the organizations that we work with is that they usually have a humanitarian message with a passion for bringing light into other people’s lives. 

Content

Their marketing teams play a key role in determining what the story will be about and and how we will represent it. These films are meant to be used as a tool to communicate the organization’s mission through “why” stories &/or impact films. The deliverable is usually a film 3-10 minutes in length and may include short reels or sneak peeks for the organization to use as part of a social media campaign. 

Organizations are the Co-Producers

Their marketing teams play a key role in determining what the story will be about and and how we will represent it.

Funding

The organizations that commission us for these films provide the funding for pre-production through post-production. They DO NOT include any distribution budgets (see below).

Distribution

As part of the process of creating a film for an organization we help them to determine effective ways to utilize their film. Once the post-production is complete, distribution is handled entirely by the organization’s marketing team.


View Website

Mission

To cultivate compassion, kindness, and connectedness by sharing stories of resilience in a way that is vulnerable, authentic, and relatable.

Story Selection

Each series only has 8-10 stories. Our current season is focused on pediatric illness. Families or individuals are selected by our Advisory Board for their strong desire to make a difference by sharing their voice, a unique story, a resilient character, and their ability to effectively communicate both the struggles and the joy they face.

Content

These are more of documentary-style, resulting in a finished film of about 20-30 minutes along with a significant amount of behind-the-scenes content we will use for the Imperfect JOY® Instagram page and blog. We often use conversational interview styles paired with day-in-the-life production days to capture life exactly as it is for these families. A key component of each episode for the pediatric illness series is to depict the village of support that lifts them up in times of struggle. Additionally, we will have a companion podcast for long-form conversations.

Families are the Co-Producers

The only other person making decisions on the content of the story is the family. They walk through the process with us from storyfinding through post-production to make sure the film accurately depicts their journey, unhindered by anyone else’s motives or intentions.

Funding

We are working alongside a nonprofit called Entertainment 2 Affect Change to raise the funds to support this project in its entirety. Funds will come from donations and grants, and we will have “Red Carpet” fundraising events for the premiere of each film that may include sponsorship package opportunities. 

Distribution

We are handling all aspects of distribution. Our main focus is on having the right people see it to make an impact in the area of focus for each series – for example, for the pediatric illness series, one population we want to reach is medical staff to help them be more empathetic toward families after seeing first-hand what it is like to care for these kiddos and fight through the struggles.

Additionally, we have strategic partners and raving fans who will share on social media to reach a broad audience organically. We will submit these films to film festivals and we already have one committed distributor who will make the films accessible on smart tv’s and mobile devices through their streaming app.